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	<title>Service Broker Forum</title>
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		<item>
		<title>How is the Service broker relevant in the current battle between the operators and Apple/Google for customer attention/loyalty?</title>
		<link>http://www.servicebrokerforum.org/2010/09/13/how-is-the-service-broker-relevant-in-the-current-battle-between-the-operators-and-applegoogle-for-customer-attentionloyalty/</link>
		<comments>http://www.servicebrokerforum.org/2010/09/13/how-is-the-service-broker-relevant-in-the-current-battle-between-the-operators-and-applegoogle-for-customer-attentionloyalty/#comments</comments>
		<pubDate>Mon, 13 Sep 2010 19:38:58 +0000</pubDate>
		<dc:creator>Jonathan Bell</dc:creator>
				<category><![CDATA[Solutions]]></category>

		<guid isPermaLink="false">http://www.servicebrokerforum.org/?p=324</guid>
		<description><![CDATA[Apple/ Google etc are competing with Operators by offering over-the-top services.  Operators are also able to offer these, but more importantly, they have the ability to offer services that are delivered from within the network, or hybrid services that span &#8230; <a href="http://www.servicebrokerforum.org/2010/09/13/how-is-the-service-broker-relevant-in-the-current-battle-between-the-operators-and-applegoogle-for-customer-attentionloyalty/" class="liinternal">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.servicebrokerforum.org/2010/09/13/how-is-the-service-broker-relevant-in-the-current-battle-between-the-operators-and-applegoogle-for-customer-attentionloyalty/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How does a Service Broker interact within an SDP solution scenario?</title>
		<link>http://www.servicebrokerforum.org/2010/09/13/how-does-a-service-broker-interact-within-an-sdp-solution-scenario/</link>
		<comments>http://www.servicebrokerforum.org/2010/09/13/how-does-a-service-broker-interact-within-an-sdp-solution-scenario/#comments</comments>
		<pubDate>Mon, 13 Sep 2010 19:38:22 +0000</pubDate>
		<dc:creator>Jonathan Bell</dc:creator>
				<category><![CDATA[Solutions]]></category>

		<guid isPermaLink="false">http://www.servicebrokerforum.org/?p=322</guid>
		<description><![CDATA[People mean many things by SDP.  A large portion of SDP effort has been to deliver over-the-top data and content services – to open the telecoms network so that third-parties outside of the Operator can deliver services.  These services are &#8230; <a href="http://www.servicebrokerforum.org/2010/09/13/how-does-a-service-broker-interact-within-an-sdp-solution-scenario/" class="liinternal">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.servicebrokerforum.org/2010/09/13/how-does-a-service-broker-interact-within-an-sdp-solution-scenario/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How does a service provider achieve market and/or service differentiation if multiple providers utilize the same 3rd party service?</title>
		<link>http://www.servicebrokerforum.org/2010/09/13/how-does-a-service-provider-achieve-market-andor-service-differentiation-if-multiple-providers-utilize-the-same-3rd-party-service/</link>
		<comments>http://www.servicebrokerforum.org/2010/09/13/how-does-a-service-provider-achieve-market-andor-service-differentiation-if-multiple-providers-utilize-the-same-3rd-party-service/#comments</comments>
		<pubDate>Mon, 13 Sep 2010 19:37:55 +0000</pubDate>
		<dc:creator>Tamye Oshman</dc:creator>
				<category><![CDATA[Solutions]]></category>

		<guid isPermaLink="false">http://www.servicebrokerforum.org/?p=320</guid>
		<description><![CDATA[]]></description>
		<wfw:commentRss>http://www.servicebrokerforum.org/2010/09/13/how-does-a-service-provider-achieve-market-andor-service-differentiation-if-multiple-providers-utilize-the-same-3rd-party-service/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How does the additional cost of the Service Broker impact the business case for services?</title>
		<link>http://www.servicebrokerforum.org/2010/09/13/how-does-the-additional-cost-of-the-service-broker-impact-the-business-case-for-services/</link>
		<comments>http://www.servicebrokerforum.org/2010/09/13/how-does-the-additional-cost-of-the-service-broker-impact-the-business-case-for-services/#comments</comments>
		<pubDate>Mon, 13 Sep 2010 19:37:31 +0000</pubDate>
		<dc:creator>Wally Beck</dc:creator>
				<category><![CDATA[Solutions]]></category>

		<guid isPermaLink="false">http://www.servicebrokerforum.org/?p=318</guid>
		<description><![CDATA[A key advantage of a service broker is its cost saving aspect.  Savings can be realized across not only the initial service deployment but each additional application. The ability to leverage a consistent network to application connectivity platform via the &#8230; <a href="http://www.servicebrokerforum.org/2010/09/13/how-does-the-additional-cost-of-the-service-broker-impact-the-business-case-for-services/" class="liinternal">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.servicebrokerforum.org/2010/09/13/how-does-the-additional-cost-of-the-service-broker-impact-the-business-case-for-services/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Can a Service Broker be provisioned for custom apps, or are custom sw modules required for each specific customer application?</title>
		<link>http://www.servicebrokerforum.org/2010/09/13/can-a-service-broker-be-provisioned-for-custom-apps-or-are-custom-sw-modules-required-for-each-specific-customer-application/</link>
		<comments>http://www.servicebrokerforum.org/2010/09/13/can-a-service-broker-be-provisioned-for-custom-apps-or-are-custom-sw-modules-required-for-each-specific-customer-application/#comments</comments>
		<pubDate>Mon, 13 Sep 2010 19:37:03 +0000</pubDate>
		<dc:creator>Jose Deras</dc:creator>
				<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.servicebrokerforum.org/?p=316</guid>
		<description><![CDATA[In general, Service Brokers can be provisioned such that they support multiple applications generically, without requiring a custom software load on the service broker.  The service broker may host supporting service logic to support a custom call flow or service &#8230; <a href="http://www.servicebrokerforum.org/2010/09/13/can-a-service-broker-be-provisioned-for-custom-apps-or-are-custom-sw-modules-required-for-each-specific-customer-application/" class="liinternal">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.servicebrokerforum.org/2010/09/13/can-a-service-broker-be-provisioned-for-custom-apps-or-are-custom-sw-modules-required-for-each-specific-customer-application/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How can I find out more about the IM-SSF and its extension to WIN/AIN?</title>
		<link>http://www.servicebrokerforum.org/2010/09/13/how-can-i-find-out-more-about-the-im-ssf-and-its-extension-to-winain/</link>
		<comments>http://www.servicebrokerforum.org/2010/09/13/how-can-i-find-out-more-about-the-im-ssf-and-its-extension-to-winain/#comments</comments>
		<pubDate>Mon, 13 Sep 2010 19:36:35 +0000</pubDate>
		<dc:creator>Tamye Oshman</dc:creator>
				<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.servicebrokerforum.org/?p=314</guid>
		<description><![CDATA[]]></description>
		<wfw:commentRss>http://www.servicebrokerforum.org/2010/09/13/how-can-i-find-out-more-about-the-im-ssf-and-its-extension-to-winain/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Does any one of the existing service brokers have &#8220;ready to run&#8221; interfaces to premise based ACDs or IVRs in call center scenarios to orchestrate between network based apps (routing, statistics&#8230;) and ACD based apps (agent hunting, queuing&#8230;)?</title>
		<link>http://www.servicebrokerforum.org/2010/09/13/does-any-one-of-the-existing-service-brokers-have-ready-to-run-interfaces-to-premise-based-acds-or-ivrs-in-call-center-scenarios-to-orchestrate-between-network-based-apps-routing-stati/</link>
		<comments>http://www.servicebrokerforum.org/2010/09/13/does-any-one-of-the-existing-service-brokers-have-ready-to-run-interfaces-to-premise-based-acds-or-ivrs-in-call-center-scenarios-to-orchestrate-between-network-based-apps-routing-stati/#comments</comments>
		<pubDate>Mon, 13 Sep 2010 19:36:10 +0000</pubDate>
		<dc:creator>Tamye Oshman</dc:creator>
				<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.servicebrokerforum.org/?p=312</guid>
		<description><![CDATA[]]></description>
		<wfw:commentRss>http://www.servicebrokerforum.org/2010/09/13/does-any-one-of-the-existing-service-brokers-have-ready-to-run-interfaces-to-premise-based-acds-or-ivrs-in-call-center-scenarios-to-orchestrate-between-network-based-apps-routing-stati/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Aren’t you reinventing the wheel ..i.e. Parlay?</title>
		<link>http://www.servicebrokerforum.org/2010/09/13/arent-you-reinventing-the-wheel-i-e-parlay/</link>
		<comments>http://www.servicebrokerforum.org/2010/09/13/arent-you-reinventing-the-wheel-i-e-parlay/#comments</comments>
		<pubDate>Mon, 13 Sep 2010 19:35:35 +0000</pubDate>
		<dc:creator>Jose Deras</dc:creator>
				<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.servicebrokerforum.org/?p=310</guid>
		<description><![CDATA[Not at all, Parlay is an API specification only, and does not provide the service / protocol interaction capabilities offered by the Service Broker.  As the Service Broker provides network abstraction and resource adapters for applciaiton development, Parlay and Parlay/X may be offered as optional network abstraction &#8230; <a href="http://www.servicebrokerforum.org/2010/09/13/arent-you-reinventing-the-wheel-i-e-parlay/" class="liinternal">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.servicebrokerforum.org/2010/09/13/arent-you-reinventing-the-wheel-i-e-parlay/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How do Service Brokers mediate protocols for applications?</title>
		<link>http://www.servicebrokerforum.org/2010/09/13/how-do-service-brokers-mediate-protocols-for-applications/</link>
		<comments>http://www.servicebrokerforum.org/2010/09/13/how-do-service-brokers-mediate-protocols-for-applications/#comments</comments>
		<pubDate>Mon, 13 Sep 2010 19:34:57 +0000</pubDate>
		<dc:creator>Jonathan Bell</dc:creator>
				<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.servicebrokerforum.org/?p=308</guid>
		<description><![CDATA[Service Brokers typically provide signalling protocol “mediation” in that they sit in the signalling path and are able to translate from one protocol to another.  This goes well beyond a simple protocol mapping, as it has to maintain the finite &#8230; <a href="http://www.servicebrokerforum.org/2010/09/13/how-do-service-brokers-mediate-protocols-for-applications/" class="liinternal">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.servicebrokerforum.org/2010/09/13/how-do-service-brokers-mediate-protocols-for-applications/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>What about OSA SCS (Parlay X) interface? How do you see it and its role in Service Broker solution?</title>
		<link>http://www.servicebrokerforum.org/2010/09/13/what-about-osa-scs-parlay-x-interface-how-do-you-see-it-and-its-role-in-service-broker-solution/</link>
		<comments>http://www.servicebrokerforum.org/2010/09/13/what-about-osa-scs-parlay-x-interface-how-do-you-see-it-and-its-role-in-service-broker-solution/#comments</comments>
		<pubDate>Mon, 13 Sep 2010 19:33:49 +0000</pubDate>
		<dc:creator>Chris Haddock</dc:creator>
				<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.servicebrokerforum.org/?p=306</guid>
		<description><![CDATA[Parlay X etc provides a protocol abstraction, so that the underlying protocols appear to be the same to the application.  On the south side of the Parlay X interface however, the native protocol is used.  The Service Broker must understand &#8230; <a href="http://www.servicebrokerforum.org/2010/09/13/what-about-osa-scs-parlay-x-interface-how-do-you-see-it-and-its-role-in-service-broker-solution/" class="liinternal">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://www.servicebrokerforum.org/2010/09/13/what-about-osa-scs-parlay-x-interface-how-do-you-see-it-and-its-role-in-service-broker-solution/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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